City of Rochester Vision Statement

Rochester will be the best mid-sized city in the U.S. in which to live, raise a family, visit and grow a business. Our city will be renowned for its safe neighborhoods, vibrant economy, educational excellence and customer service.

Values and Guiding Principles

Our motivated employees take personal responsibility for serving our customers - residents, taxpayers, visitors, and investors. We are guided by the following principles: 

We conduct our professional duties with the utmost standards of ethics, transparency, professionalism, and respect for our customers. Every action/decision is justifiable to our citizens. We always conduct ourselves "as if the world were watching."

We set aggressive goals for customer satisfaction and continuously measure and report publicly on our progress in promptly meeting or exceeding expectations.

We deliver the highest quality, cost-efficient and most responsive services possible to our customers. We judge our success on one basis: The extent to which we are the location of choice in our region to live, visit, and conduct business.

We embrace our diverse internal teams and promote external partnerships with governmental, educational, business, nonprofit, neighborhood and faith-based community partners to the benefit of our customers.

We approach every work day with a sense of urgency and a desire to find innovative solutions to our City’s challenges. Our motto is, “Oh yes, we can!”