City Trademark Policy

This policy provides the City with a formal means to protect the use of its name and marks, to promote the image of the City of Rochester to the public and to ensure that the City shares in the benefits derived from commercial use of its marks in order to comply with and assure protection under federal trademark law (15 U.S.C. 1051 et seq).

The City name and logo is a registered Service Mark with the U.S. Patent and Trademark Office, and is the exclusive property of the City of Rochester. The City closely monitors the use of City property to preserve its integrity and prevent public confusion regarding signs and symbols associated with City of Rochester.  


The City of Rochester logo should be included in all official City of Rochester communications regarding news, programs, events or services.

Unauthorized use of the City’s logo constitutes a trademark infringement and is punishable by imprisonment and/or substantial fines and penalties under 18 U.S.C. § 2319.


The City of Rochester Communications Bureau welcomes any questions you have regarding this policy or the proper use of trademarks. Please contact: (585) 428-7135.


The above is not intended to serve as legal advice. If you have questions regarding your legal rights or duties, please consult your attorney.