News Release - City ‘Casts’ World-Class Team for Performing Arts

City of Rochester

News Release

Renowned Lincoln Center to Partner with Westlake Reed Leskosky on Performing Arts Center Study

(Tuesday, July 7, 2015) -- Mayor Lovely A. Warren today announced the selection of Lincoln Center Global in partnership with Westlake Reed Leskosky as consultants for Rochester’s Performing Arts Center (PAC) Site and Facility Study.

“Rochester’s Downtown gets more vibrant by the day and a Performing Arts Center has long been seen as an important anchor for continued development of our City Center and a catalyst to bring more jobs to city residents,” said Mayor Warren. “Since we only have one chance to get this right, I am thrilled we are able to make a creative partnership between Lincoln Center – the preeminent name in performing arts –with the well-respected firm of Westlake Reed Leskosky.”

The selection for the study was predicated on five primary goals:

  1. Evaluate several downtown locations and recommend a site best suited for a PAC; 
  2. Identify the ideal facility development program (facility size, amenities, etc); 
  3. Estimate rough order of magnitude costs to develop the project;
  4. Project annual revenue and operational costs for the proposed PAC; and
  5. Prepare an economic impact study for the PAC.

The Mayor has now forwarded her recommendation of Lincoln Center Global in partnership with Westlake Reed Leskosky to City Council for final approval as consultants for Rochester’s Performing Arts Center (PAC) Site and Facility Study.

This selection was made after the city received 15 proposals from both local and national firms. Lincoln Center Global in partnership with Westlake Reed Leskosky is being recommended based on their reputation, vast experience and success with similar projects.

To ensure a local perspective is fully integrated in the consultants’ work, the City of Rochester will form a PAC Steering Committee of local stakeholders, including representatives from: City Council; The Rochester Broadway Theatre League (RBTL); GEVA Theatre Center; VisitRochester; the Convention Center; Rochester Downtown Development Corporation; Rochester Business Alliance; and Monroe County among others.

“Rochester has always been a world-class city of the arts, so I think it is only fitting that our potential to redefine our Downtown with a new Performing Arts Center will be placed into the hands of two world-class firms,” said Mayor Warren. “The Performing Arts Center will be an engine for jobs, it will bring vitality to our Downtown and surrounding neighborhoods and it will hold limitless educational opportunities for our city’s children. I can think of no greater partnership to take on this game-changing project than the Lincoln Center and Westlake Reed Leskosky.”

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News Media: For more information, contact Press Officer Jessica Alaimo at 428-7135.

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