News Release - City of Rochester Welcomes Three Businesses to Northeast Rochester, Celebrates Red Wing Plaza Anniversary

City of Rochester

News Release

(Wednesday, April 19, 2017) – The City of Rochester and State Senator Joe Robach joined business owners and neighborhood representatives to celebrate the 50th Anniversary of the Red Wing Plaza with a ribbon-cutting ceremony to welcome three new businesses: Crazy D Kicks; Royal Wings; and A Little Less Merchandise. Red Wing Plaza is located at 1415 North Clinton Ave. in northeast Rochester.

“Anytime we have the opportunity to join with business owners to celebrate the opening of a new business is an exciting time for our city,” said Mayor Warren. “Today we have three new businesses to welcome to Red Wing Plaza, which has been serving residents now for 50 years, and that’s a strong testament to the growth of our city. We are proud to continue to invest in La Avenida and pleased to see this area flourish. I thank the entrepreneurs who have put their faith in Rochester and are creating jobs for our citizens. New businesses add to our efforts to create more jobs, safer more vibrant neighborhoods and better educational opportunities for our citizens.” In all, approximately 10 jobs were created in the opening of these three businesses.

Asia Sabri, owner of Crazy D Kicks, offers name-brand and off-brand footwear and clothing to local residents at discounted prices. Sabri is a life-long Rochester resident and wanted to give back to the community by investing in the city and opening a business here.

Royal Wings is a specialty wing and burger shop where all food is cooked to order. Entrepreneurs Orenthal Wright and Destinee Howell have developed their own style of cooking and offer a wide variety of wings including the Garlic Parm Wing, a house specialty.

A Little Less Merchandise, is a retail stored owned by Mai Leaty, who buys closeouts on brand name items to pass savings on to her customers. Leaty relocated her business from the suburbs to the city.

As part of the City’s La Avenida improvements, more than $3 million has been invested in public improvements along Clinton Avenue from Upper Falls Boulevard to Norton Street. The public right of way side at Red Wing Plaza was recently updated with decorative hardscape and fencing and the Red Wing Plaza received a $40,000 façade grant in 2016 from the City. In addition, the North Clinton Business Association and El Camino Revitalization groups have actively engaged the plaza owner with the improvements.


News Media: For more information, contact Communications Bureau Deputy Director Donald Starver, 428-7135.