The International Plaza
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At 828 North Clinton Avenue, the International Plaza is an exciting, Latin-themed event space and marketplace. It features a variety of vendors and vending options, ranging from pop-up tents and carts to more permanent locations housed in creatively converted, re-purposed shipping-containers, a performance pavilion, dedicated restrooms, and a service/storage building.
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The International Plaza provides a community gathering space to celebrate and build on the tremendous arts and cultural assets of the surrounding neighborhood. The Plaza is also a place where local entrepreneurs and/or existing businesses can locate and sell their products and services in a low-risk, low-cost, flexible environment that incubates neighborhood economic development.
The Plaza also hosts a sensational variety of signature free-admission events throughout the Market season!
Read on for events, vendor information and applications, and valuable sponsorship opportunities!
2025 International Plaza Signature Events
Date | Event |
Sunday, May 4 | Opening Ceremony / Mexican Performers / Cinco de Mayo |
Friday, May 9 | Health Event |
Sunday, May 11 | Mother’s Day |
Sunday, May 18 | Black Power Marketplace |
Sunday, May 25 | R&B and Soul @ the Plaza |
Sunday, June 1 | Ibero Pride Day |
Sunday, June 8 | R&B and Soul @ the Plaza |
Sunday, June 15 | Father's Day / Dominoes Tournament |
Thursday, June 19 | Juneteenth |
Sunday, June 22 | Line Dance Competition |
Sunday, June 29 | Bonitillo Karaoke Day |
Sunday, July 6 | Roc the Plaza |
Saturday, July 12 | Roc Con Poder |
Sunday, July 13 | Car Show |
Sunday, July 20 | Festival Del Barrio |
Sunday, July 27 | DJ Franco & Lisandra |
Sunday, August 10 | Dominican Day |
Saturday, August 16 | Arts at the Plaza - Geva Theatre / Rochester Philharmonic / M.A.G. |
Sunday, August 17 | Roc the Plaza / DJ Big Reg Birthday Celebration Extension |
Sunday, August 24 | International Salsa Day |
Sunday, August 31 | Back to School Event |
Sunday, September 7 | Normal Market Day |
Sunday, September 14 | Hispanic Heritage Month Kickoff |
Saturday, September 20 | Rochester Fringe Festival at the Plaza |
Sunday, September 21 | Roc the Plaza: Grand Tone |
Sunday, September 28 | Latin American Festival |
Sunday, October 12 | Hispanic Heritage Month Celebration / Plaza Closing |
Friday, October 17 | Harvest / Trunk or Treat (Hosted by Ibero American Action League) |
Sunday, November 2 | Day of the Dead Celebration |
Sunday, December 7 | Colombian-Style Christmas |
Vendors
The International Plaza offers flexible and affordable vendor options, ranging from customized shipping container spaces – to tents and food trucks – that fit all business models and needs. If you are an existing business looking to broaden your customer base or an entrepreneur with an idea you’ve always wanted to test, this is the spot for you.
For information regarding the application and selection process for the shipping container spaces, call Erika Perez at (585) 428-7282 or email pmarket@cityofrochester.gov.
Sponsorship Opportunities
The International Plaza welcomes sponsorship support from small businesses and corporations! We're confident that the Plaza can provide strong marketing and outreach bang for the sponsorship buck!
Resources
- International Plaza Daily Vendor Application Packet
- 2024 International Plaza License Packet
- International Plaza Site Information Packet
- Special Guest Tabling at the Plaza - For-Profit Application
- Special Guest Tabling at the Plaza - Non-Profit Application
Stay Connected to the Plaza
Follow the International Plaza on Facebook and Instagram for news and updates!