RFP: How We ROC Photography Program
***THE DEADLINE FOR THE HOW WE ROC PROGRAM RFP HAS PASSED***
The objective of the How We ROC program is to capture and showcase the diverse spirit of Rochester through the lenses of local photographers. This project is designed to provide a vibrant and authentic portrayal of major City events and the unique character of our community, reflecting the rich tapestry of Rochester’s cultural and social fabric. By highlighting the talent and perspectives of Rochester’s photographers, the initiative aims to offer a compelling visual narrative that celebrates the city’s diversity and promotes inclusive representation.
Selected photographers will be provided expanded-access media credentials for at least six City-sponsored concerts, festivals and other special celebrations to submit 10 to 15 images from each event for promotional use. They will also receive an opportunity to curate a photography exhibit in the City Hall Link Gallery using their medium to offer visitors a captivating glimpse ‘through their lenses’ at the vibrancy and vitality on display when Rochester's distinct communities gather to celebrate special events. To support this creative journey, the City of Rochester will provide photographers a one-year media pass to major City events and $1,500 to support their services and exhibit production.
Aligned with the City of Rochester's commitment to equity and its goals outlined in the Arts & Culture section of the Rochester 2034 Comprehensive Plan, the How We ROC initiative strives to ensure that all voices and perspectives are represented in the city’s artistic landscape. This effort underscores the value of community-driven artistic expression and supports equitable opportunities for local artists to thrive and contribute to the city's cultural enrichment.
| Application Requirements (RFP pages 5-8) | |
|---|---|
| Cover Letter/Project Statement: | In 500 words or fewer, briefly introduce yourself, including your name, background, and a summary of your experience as a photographer. Explain how your skills and experiences align with the goals of the How We ROC initiative and the City’s vision to capture the local perspective of City-funded events and Rochester's diverse spirit. Highlight the unique value and perspective you bring, providing specific examples of your photographic style, and how you will meet the initiative’s requirements. |
| Portfolio: | A comprehensive portfolio – consisting of no less than 5 photos – of the Respondent’s work, showcasing their ability to capture compelling and diverse photographic |
| Artist Resume: | A detailed resume that highlights the Respondent’s professional experience, both paid and volunteer. Specifically, unique experiences with a focus on local Rochester events and places should be identified. Include the contact names, and phone numbers for two references. |
| Rochester Presence/Community Engagement: I | Information about the Respondent’s presence in the City of Rochester and any collaborative relationships with local programs and organizations. Include a short overview of past involvement in community events and initiatives, details on partnerships or collaborations with local arts organizations or other community groups, demonstrated commitment to fostering community engagement through photography and other artistic endeavors. Additionally, Respondent should include a detailed description of one relevant local community based experience. |
The How We ROC program not only aims to support and promote local artists but also to enhance the city’s cultural landscape with engaging and diverse photographic representations of Rochester.